Jamaica: Heart Beat of the World Campaign

February 8, 2020

The Jamaica Tourist Board (JTB) has unveiled its new destination brand, ‘Jamaica: Heartbeat of the World campaign. The campaign is positioned to further strengthen Jamaica’s position as a global, culturally relevant brand. The Heart beat campaign extends beyond tourism and encompasses all elements of Jamaica’s rich and vibrant culture to include but not limited to: music, sports, cuisine, nature and wellness.
See the full ad below:

The Jamaica Inn stands as one of Jamaica’s long standing luxury boutique hotels that has been in operations since the 1950’s and have been
consistently recognized world wide by players of the world travel and leisure world. Jamaica Inn was recently recognized as the Caribbean’s leading luxury all suite hotel at the recent World Travel Awards held at Sandals Royal Bahamian resort in January 2020.

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